Tackling Gambling Stigma
  • Read Experiences
  • Take Part
  • About Us
  • Contributors
  • Support
  • Blog

Michelle

Michelle runs her own company. Her son started gambling when he was 14 playing online poker. Over the years her sons gambling escalated, and he also experienced other addictions. She says her son’s addiction to gambling was made worse by the 24/7 availability and accessibility of products, and the lack of wellbeing checks from gambling companies. Her son was able to spend a large amount of money gambling in a short period of time and only received one follow-up call from the bank and the gambling company. There was no additional verification.

Michelle named her sons addictions ‘Keith’. She says she loves her son with all her heart, but she can get angry and annoyed at Keith, and it helps her to separate her son from his addictions. It also helps her son to talk more about his addiction when he is referring to Keith. It opens a line of honest communication between them. She is in a good place with her son, but she still often worries about him and says you never lose that fight or flight feeling when you love somebody who is suffering from addiction.

Her son went to a private inpatient treatment facility for his addictions, but Michelle and her husband were not signposted to any support services for people affected by another’s gambling. They were only provided information for family support for Alcoholics Anonymous. It is only through her own research that she has become aware of gambling specific support organisations for affected others.

Michelle says there needs to be more due diligence from both banks and gambling companies, and that gambling companies need to stop bombarding people with advertisements. Michelle now uses her research skills and lived experience to help others by working with various gambling support organisations.

Contributions

Show text version

Because we keep gambling addiction as this almost nice addiction. It’s not– You don’t see the harm until somebody puts a noose around their neck. Even then, we know that coroners still do not report on gambling suicide, as they should. One of the panels that I was asked to sit on, was to help educate coroners in how they report. Then, we found that I was probably better suited over on the research panel, so they moved me.

It’s even down to the coroner’s courts, understanding that they can’t just take a suicide note that someone was depressed because of financial difficulties. There needs to be so much more deep digging into people’s lives. We say one person every day kills themselves, because of gambling. It’s so much bigger than that. It’s not just men. It’s always seen as a male dominated addiction, but I think during COVID, the aftermath will be, how many women have been hooked in through —

I think with women they come at us with, “Oh, come online, and there’s this wonderful online community, and you can chat to people and make friends, and don’t be lonely. While you’re waiting to play your 99 pence bingo card with your buy one, get one free. Here, have a go on these slot machines.” It’s the slot machines that I feel are the biggest trigger for people.

There’s still not. It is awful, I think until it is an absolute pandemic, people are not going to take notice. They still feel it’s something, “Oh, don’t do it then. Don’t keep gambling.” It is like alcohol, it is everywhere. It is there 24/7. I think it’s definitely going to kill a lot of people, and especially, the young, because young kids now, they know how to use mobile phones before they can talk.

Their dopamine receptors have already been bombarded with colourful images and sounds, and maybe it’s even about we need to be more educated about dopamine. That some of us are more susceptible and some of us aren’t. [son] is very susceptible to any change in his dopamine. [Younger son], I don’t even know if he’s got any dopamine, he’s that– there’s no– They’re that different.

I don’t know, do we need to be more educated about why people become addicts, so that we can see it, talk about it more, so that it becomes normalized? I honestly don’t know what the answer is to that, but I do feel we need to normalize the discussion around it.

Michelle
Stigma
Show text version

I think as my biggest stigma around [son]’s gambling, would be with our business, because we have some really well-known clients that we’ve worked with, some of the biggest care groups in the United Kingdom. You do worry that they may judge your business, or you. It doesn’t worry me on a personal level, and [son] very honest about people knowing about his addiction.

He has no problem people knowing. For me, my only fear is from a business perspective, because when you say the word “addict”, most people instantly go to the grubby man on a park bench with a bottle of whiskey or cheap Tennent’s Super beer, or standing in a smoky, almost like betting place, just gambling everything. That actually isn’t, most addicts, they look like you and me. They don’t have a tell, do they.

My stigma of my outside world, my personal world knowing about [son], doesn’t exist. My son is an addict, and I’m proud of him. If people don’t understand that, then I remove the seat from the table, because they’re not welcome. From a business point of view, I have to look at it differently, because they will judge our business, and I can’t afford for them to take their business away, because they think, “Oh, bloody hell, they’ve got gambling addict running their business.” Actually, [son]’s our bookkeeper.

He does our accounts, and he’s a bloody good accountant, but if you knew he was a gambling addict, you may think twice about putting your business with us, because of that situation. That sometimes I struggle with. That’s the stigma of my business, because my business is a family business. It employs people I love and care very much about, not just my children, but my niece, partners are employed by us.

That any harm from someone’s judgment could affect other people in my business, not just me or [son], or [son]’s dad, or brother. No, I don’t feel any shame. I’m proud of [son]. He is an addict. Doesn’t change my love for him. I’m not ashamed of the fact he’s an addict. The same as his younger brother.

Michelle
Stigma
Show text version

For me, alcohol would kill him because it is a poison, and he could choke on his vomit. He could have an accident or do something really stupid. Gambling will be the addiction that will take his life under his own hand.

I think that’s so important to differentiate, because people look at addiction, and they look at alcoholism as grubby, dirty diseases. Addiction is one big umbrella, and there’s lots of little things that sit underneath it. Like I said, the alcoholism, [son] has been sober now for 261 days. That’s amazing. Alcoholism, like I said, would hurt him by way of him getting in his car, or falling down the stairs drunk, or choking on his own vomit.

Like I said, I know that gambling, if one of the addictions is to take my son’s life, it will be gambling, because that would make him commit suicide. We are not in that ballpark at all with him at the moment, but I’m also not naïve to know that we will go back there possibly one day. At the moment we’re nowhere near there. I am so lucky, and that’s why when people say to me, “Why didn’t you cut him off financially earlier?”

Well, that’s the reason why, because if you remove everything from an addict, they will find a way to get what they need. He would either be in prison now, or dead now. As a parent, the payoff for us financially was huge, but as a mum, the payoff financially is nothing. I find that quite important to get that message out there, because I find that other people can be quite judgmental when they don’t understand addiction.

They think it’s a simple case of, “Well, just take it away.” It’s not that simple. Taking the addiction away has a repercussion, which is dangerous. It’s so multifaceted and you know that better than I do. I mean from your research point of view. It’s so multifaceted. Also with gambling, I can drug test [son], I can get him to do an alcohol test. I can’t test him for gambling. I have to trust, when he looks me in the eye and says, “No, mum, I haven’t gambled,” or, “Yes, mum, I did a football bet.” That’s his truth because I can’t test him for it.

Michelle
Harm
Show text version

We were so fortunate that we have an amazing psychiatrist, who got him into The Priory, and there was never any thought about what help do we need as a family. There was never anything signpost to us until [son] went into The Priory, which was a year and four months ago.

He came out of The Priory in January 2022. There was never– Even when he went into The Priory, he went into The Priory, and was treated as an alcoholic. They did not treat him as a gambling addict. Despite the fact that he was very open about the fact that he was a complex addict, they gave him his mobile phone. While in detox for alcoholism, he was placing bets from The Priory, which really defeats the point of the issue.

That’s a huge bugbear I have, that there is not enough signposting, or support for gambling in particular. There is so much for drug and alcohol and eating disorders, and there should be. But he goes into The Priory. We weren’t given any support. We dropped our son off. Literally, three days before Christmas, we walked away. His dad and I, in absolute devastation, we were told there was an online support group that ran every other Monday or Wednesday,] I can’t remember now.

We weren’t sent home with any leaflets or numbers or anything. We were just stood in this car park, dropped our son off, paying a lot of money. It’s £30,000 plus. We were given nothing. Then, to find out that they put him through detox, which is brilliant and that’s horrendous in itself. Yet, he’s in the bathroom with his mobile phone placing bets. Great, that’s brilliant, The Priory.

It’s not until now, where I’ve done my own research that I found GamLEARN and GamCare, and Betknowmore, and you’re not given this, The Priory did not give us one single piece of information or support for us to find help to learn more about gambling addiction. They referred us to go to the family support of AA. I don’t need support with [son]’s alcoholism. I’m okay with that, but it would have, perhaps, been nice to have had somewhere to have gone, to have been with like-minded people that we could discuss the gambling because it’s so not spoken about, isn’t it?

No, there was no support, no signposting anywhere. It isn’t till now, and now I look back and I think if 10 years ago, if I’d had some of this help where I could have gone, and sought outside information, maybe we wouldn’t have got to a point where we nearly lost our son, because we didn’t know what to do with him. I think there needs to be more discussion, more openness, more help.

Michelle
Recovery
Show text version

Talk about it, seek help, speak to somebody, reach out to– Go online GamCare, GamLEARN and Betknowmore. The fear keeps you quiet. The fear and the stigma. The stigma not for me, but the fear of that addiction. It feeds off of your secrecy, and your fear, and your shame. Your addict stays in addiction, because of the fear and the shame.
Then, as a family, you get pulled into that. I would say, take a breath, and talk to somebody. Because the more you keep it in here, the more you allow that fear to grow. The bigger the blanket it becomes over the addiction. Then, you just can’t find your way out. You can’t get to air. It’s almost like being under water, and you just sink deeper and deeper. That is where it’s so dangerous.

I’d say to anybody, “Don’t be scared. Just find somebody on an online forum like me.” There’s hundreds of us out there, who will sit and talk to them, to listen to their fears, signpost them in the right direction. There is help out there. Take a breath, pick up the phone, go online, and just make that call that says, “I’m really worried about this person I love. I think they’re an addict, and I think they’re a gambling addict.”
Because if you don’t and the worst happens, we’re the ones that are left sitting at home with that guilt of, “What about if I had spoken to somebody, could I have stopped it?” No, actually, you probably couldn’t, but there is so much fear and guilt. I think with parents, don’t feel guilty, it’s your child. You always look and think, “What did I do wrong to make my child an addict?”

I have done that to myself. “What did I do wrong? Did I not love him enough? Did I not give him enough attention? Did I always give him too much financial and monetary, and materialistic things? Is it my fault that he’s an addict?” No, it’s not. [son] was born an addict. [Younger son] wasn’t born an addict. Again, educate yourself. Don’t be frightened to speak up and talk to somebody.

Don’t be afraid to talk to your addict, ask them. You’re not going to make it any worse than it already is, but you think you will if you say to someone, “I love you with all my heart, but are you an addict?” You’re petrified of saying that to somebody. The biggest thing for me, try and take the fear away from talking to somebody about it. Don’t be frightened, because there’s help out there. It’s there, you just need to find that bravery to ask for it.

Michelle
Recovery
Show text version

I’d like to see addiction on the school curriculum. Not just– Again, we say, the three big hitters is food, drugs, and alcohol. We need to be talking about addiction in schools to parents and children. It needs to be presented by people, almost like my son, young people that can relate. There’s no good someone like me at 51 going in and preaching to 16-year-old young people, “Oh, if you do this, you’ll get into trouble.” Because they’re going to look at me and say, “What does that old dear know?”

We need to change the culture around how we talk to our young people. We need more young people talking to young people, because they can talk on the same level. Not us older people, not you, because obviously you’re young, but people like me, most people that do training around addiction or discussion are my age and older. That’s the 50 plus category, or 40 plus.

You won’t find many 20, 25, 30-year-olds. We need more young people. Like I said, I do think we need to understand addiction more. I don’t think we need to bombard young people about talking about dopamine and that level. If we could educate people more on how addiction starts, what to look for, how your brain is what’s in control. It’s not your fault if you’re an addict, because we do make it their fault.

You’re an alcoholic, because you should drink too much, you’re bankrupt because you gamble too much. This is powerful. The brain, we need to understand– I think, again, that education to young people about how your brain is involved in addiction. It’s not just you willingly wanting to be a drug addict, or an anorexic, or a gambling addict. I think addiction in schools, we should be talking about it. Make it normal.

Make it normal, because it’s going to be normal in a few years, because this is coming for us, and soon, every one of us will have an addict in our family. Gambling is going to be bigger, I think, than anything. Let’s make it normal to talk about it, to try and take some of the sting out of the tail. Then, maybe we won’t lose so many people.

Michelle
Gambling Companies Change

Well, [son] started gambling when he was 14, and it was online poker. As a parent, I advise my boys on the dangers of drugs, alcohol, predators, that type of thing, driving too fast when they pass the test. The one thing I never saw the danger in was giving him a laptop and a smartphone. Basically, what I did, I handed [son] a loaded weapon. I gave him the means to, basically, go down this path.

Stigma Gambling Experiences

Did you know you can’t stop a business card being used for online gambling? While Barclays, Santander, etc, they all bang on about, “Look what we’re doing to stop personal gambling.” I’ve tried with Barclays to put it on Gamban. I’ve tried to– In a personal banking app, you can go into it, and actually not be able to gamble using your personal bank card, but you can’t do it with a business card… Also, he didn’t have to verify. He’d memorized the number and didn’t have to do any verification at all. He just inputs the information. There needs to be more due diligence.

Gambling Companies Change

If you listen to talkSPORT, it is sponsored by, I think, Bet365. Every 10 minutes, there’s a, “Oh, and the odds on the next goal being scored to 10 to 1.” Literally, in an hour program, you will have 10 gambling adverts. We need to stop bombarding people with this message that gambling is good, and gambling will lead to a six-bedroom mansion with a swimming pool in the back garden.

Gambling Companies

It’s like with the recent Bet365 advert that says, “Oh, be responsible. Put a timeout in and take your nan out for lunch. Take your child for ice cream.” As [son] says, “If you are a normal client, why would you need to put a timeout in place? What that advert is saying, “Hey, addicts, all of you guys that make us billions and billions of pounds, put a timeout in. Take granny for an ice cream down the beach. That’s a pat on the head. You’re doing a good job, now come back and gamble all your wages.”

Gambling Companies

I would love to see psychology banned from advertising. I know that seems really a weird thing, but we all know that psychology is used very much in advertisements, and how to get into people’s brains. We know that the gambling industry has some amazing neurobiologists, neurologists, psychologists all sitting behind the scenes that know exactly what to put into an advert.

Change Gambling Companies

Now, we know they’re doing loot boxes, aren’t they? They do these in-app purchases, and we’re already feeding their dopamine, and they’re 9 and 10-years-old. We have to stop that. Again, we need to keep talking about it, because the more people we talk to, and the more awareness we bring, maybe parents will start to listen, and start monitoring this kind of behaviour, because the online betting companies now, they’re not targeting you and me as adults, they’re targeting young people.

It is there 24/7. I think it’s definitely going to kill a lot of people, and especially, the young, because young kids now, they know how to use mobile phones before they can talk. Their dopamine receptors have already been bombarded with colourful images and sounds.

I think it was a new Lion King movie years ago, and I think it was Bet365 used the Lion King as an advert. They used the launch of the new movie as a new online slot machine. I thought, how can that be allowed?… If you look at a lot of online gambling sites, they use pictures from, that look like Moana and things like that. These pretty princesses, they have no place in gambling at all.

Gambling Companies Change

[Son] would gamble on poker online, and then he moved onto slot machines, physical slot machines, which he always went to the biggest stake slot machine. Then, of course, slot machines moved online as well, so it wasn’t just online poker, it was the slot machines.

Gambling Companies

The lack of wellbeing checks from gambling companies. When someone at 24-years-old can bet £24,000 from a business account, not a personal account, and receives a phone call from the betting company to say, “Oh, we noticed a lot of activity. Are you okay Mr. [surname]?” [son] says, “Yes, I’m just dandy.” “Okay, you crack on.” Then, the bank rings as well, and says, “Oh, we’ve noticed that there’s a lot of activity this evening. Are you okay Mr. [surname]?” He says, “Yes, I am.” They go, “Okay, that’s fine. Crack on.” That to me is where the problem is.

I think with women they come at us with, “Oh, come online, and there’s this wonderful online community, and you can chat to people and make friends, and don’t be lonely. While you’re waiting to play your 99 pence bingo card with your buy one, get one free. Here, have a go on these slot machines.” It’s the slot machines that I feel are the biggest trigger for people.

Gambling Companies

[Son] last week showed us here how he could, even though he is on Gamban, and he is self-excluded, he signed up to three online betting companies, and deposited money before he was asked to verify who he is… And even with one of them, with the verification, they asked for his driver’s license, which he emailed in, and they still allowed him to continue.

Gambling Companies

They say there are checks in place, and for some companies, they do their due diligence. They do the verification before you’re allowed to deposit money. Yet, three times on Friday, [son] opened three new accounts, deposited money, and did a spin on each one, then withdrew the money back into his account, and only one of them asked for his driver’s license, and still verified him. That’s not supposed to happen.

Gambling Companies

With gambling, I can drug test [son], I can get him to do an alcohol test. I can’t test him for gambling. I have to trust, when he looks me in the eye and says, “No, mum, I haven’t gambled,” or, “Yes, mum, I did a football bet.” That’s his truth because I can’t test him for it.

Stigma

When I go onto The Priory site, do not see– Gambling addiction is mentioned, but it’s not signposted in the way alcoholism and drug addiction and eating disorders, that’s where The Priory makes all their money, it’s drug, food and alcohol…I’m sure they’ll jump on the bandwagon when they realize there’s lots of money to be made. At the moment, gambling addiction, I feel is almost like the poor relative, it sits under the big three, and I think that gives it more power.

Stigma

We’re the ones that are left sitting at home with that guilt of, “What about if I had spoken to somebody, could I have stopped it?” No, actually, you probably couldn’t, but there is so much fear and guilt. I think with parents, don’t feel guilty, it’s your child. You always look and think, “What did I do wrong to make my child an addict?” I have done that to myself. “What did I do wrong? Did I not love him enough? Did I not give him enough attention? Did I always give him too much financial and monetary, and materialistic things? Is it my fault that he’s an addict?”

Stigma

If you remove everything from an addict, they will find a way to get what they need. He would either be in prison now, or dead now. As a parent, the payoff for us financially was huge, but as a mum, the payoff financially is nothing. I find that quite important to get that message out there, because I find that other people can be quite judgmental when they don’t understand addiction. They think it’s a simple case of, “Well, just take it away.” It’s not that simple. Taking the addiction away has a repercussion, which is dangerous. It’s so multifaceted.

Stigma

Emotionally, anybody that loves an addict on any level, as parents our fear is the loss of your child… You never lose that fight-or-flight feeling when you love an addict. It may be slightly different as a parent of an addict, because you’ve got that maternal instinct and paternal instinct. Emotionally and psychologically, the scars of loving an addict are huge. They leave you in a constant state of anxiety, like I said, fight-or-flight. You don’t want to go away for weekends.

Harm

Some days it’s like a current, it will just sit there and it’s there. Other days, it’s like a tsunami, and it can come in and it will wipe the family out. You live with that in your gut every day…You constantly live with– I would say it’s fear, and sometimes that’s at 10, and sometimes it’s at 1, but that fear never goes away when you have an addict with you. You’re just constantly watching for cues, watching for little changes in body language, reading into statements…You do live in fight-or-flight, I feel 24/7. That’s how I feel that I’m constantly on the edge with him. Whether that’s hanging off the edge by your fingertips, or just peering over the edge, it changes from day-to-day.

Harm

What I was doing was, basically, I was enabling him because I was helping him out of his financial situation that he was getting into from the gambling. I was helping him out by subbing in, digging him out of a hole. I was enabling him… People would say to me, “You need to cut him off financially. Don’t let him have access to the account.” That’s all very good and well, but when the option of that is just then put a noose around his neck, you can’t withdraw the financial support because he would have killed himself. He never said it. It was a never a guilt thing of him saying, “If you don’t give me the money, mum, I’ll kill myself.” It was more him being very honest in saying, “I can’t ever see this stopping, mum, unless I’m no longer here. I don’t know how to stop this.”

Harm

It then has the impact with my younger son. He’s absolutely amazing, but the attention is always on the addict. [Younger son] almost got lost in [son]’s addiction as well, by way of parental support and us being present with [younger son], because [son]’s addiction is so demanding.

Harm

You don’t want to be more than an hour away from your child. You don’t want to go on holiday, because the fear, addiction gives you this overwhelming fear like nothing else, because you can lose someone. They can step out off a curb and get hit by a bus, and that is horrific and awful. Addiction, it’s here all the time, and it’s moving around us all the time, and we’re never quite sure when it’s going to grab him.

Harm

I was enabling him, and we ran a business then, exactly the same as we are now, and he had access to our business account, and he literally drained it. In one weekend when he was 24, he gambled £24,000 in one weekend. We lost everything.

Harm

They’re always going to be tumultuous because it’s never going to be a mill pond when you’ve got an addict. Today’s a really good day. That’s how we all live our lives a day at a time with [son].

Recovery

By me naming [son]’s addict, we’ve actually opened a line of communication, where we can differentiate between [son] and Keith, which for some people, probably, sounds bonkers, but actually, it really helps our family. It gives you an honesty, and it gives you an openness.

Recovery

I haven’t sought any kind of therapy or peer support, because I actually don’t feel I need it. I think I’m probably in the minority, because I’m fortunate that I’ve lived with the addiction for so long. I’m secure and knowledgeable enough in myself to not have to go to peer support at the minute… Maybe I get my peer support from being able to help with these research projects. Maybe that’s my peer support in a way.

Recovery

We got him to a therapist, who one of her things was she specialized in addiction. Again, absolute waste of time and money, because what she did, she got [son] to do a spreadsheet, so, “What I want you to do, [son], after this session for a week, I want you to keep a spreadsheet, and on that spreadsheet, track your money gambled. What comes in, what you gamble out, your wins, your losses and then bring me that spreadsheet back.” What [son] did, he just did a spreadsheet full of utter nonsense, gave it back to her, and she said, “Oh, well-done. You haven’t bet much this week, have you?”

Recovery

I do find now what we’ve been through is helping us, or helping me because like I said, doing the work with GamLEARN and GamCare, and Betknowmore etc and being able to be part of research programmes, where I can bring my voice, my experiences… I suppose I’m fortunate that, I have an academic mind, so I love research, and I’ve always been a great believer in, arm yourself with as much knowledge as you can deal with and understand.

Recovery

He didn’t have to verify. He’d memorized the number and didn’t have to do any verification at all. He just inputs the information. There needs to be more due diligence.

Change

We need to stop bombarding people with this message that gambling is good, and gambling will lead to a six-bedroom mansion with a swimming pool in the back garden. The odds are one in a million of that happening. The odds of somebody committing suicide through their gambling is, I think going to be huge in years to come.

Change

If you remove everything from an addict, they will find a way to get what they need. He would either be in prison now, or dead now. As a parent, the payoff for us financially was huge, but as a mum, the payoff financially is nothing… I find that other people can be quite judgmental when they don’t understand addiction. They think it’s a simple case of, “Well, just take it away.” It’s not that simple. Taking the addiction away has a repercussion, which is dangerous.

Harm

Share content

>Facebook Twitter

Join our newsletter

Subscribe
Follow us

Got a question?

Get in touch

© 2022 Tackling Stigma Ltd | Registered in England & Wales at 601 London Road, Westcliff-On-Sea, England, SS0 9PE | Company Number: 13339976   Privacy Policy   |   Sitemap

Website by Blue Frontier
Delivering you the best possible experience

We use cookies on our website to deliver you the best online experience, by using them to analyse site traffic, tailor and personalise content to you and serve targeted ads for the latest deals.

For the best experience, please accept all cookies, however, if you would like to manage your cookie preferences please alter the cookie choices here to control your consent.

Accept All Cookies

Our use of cookies

This website uses cookies to ensure you get the best experience on our website, to read more about the cookies we use, please read our cookies policy here.

Necessary cookies

Necessary cookies enable core functionality such as security, network management, and accessibility. You may disable these by changing your browser settings, but this may affect how the website functions.

Analytics cookies

We’d like to set Google Analytics cookies to help us to improve our website by collecting and reporting information on how you use it. The cookies collect information in a way that does not directly identify anyone.

Marketing cookies

We and our advertising suppliers use these technologies to personalise the advertising you see. They work by seeing how you use our services and other websites. They use that information to predict what might interest you. You might see personalised advertising on our services, on other websites or in marketing emails.
Save & Accept